Designing a brand manual for Terra Rebels

January 17, 2023

Terra Rebels is a decentralized organization having organically come together with the common goal of revitalizing the Terra Classic ecosystem. Through the efforts of volunteers, we endeavor to provide and deliver software clients to the community and validators. By reinstating Governance, Staking, and encoding the burn tax into the core protocol, it is our hope to continue serving the community effectively far into the future.

Creating a brand manual for "Terra Rebels" is an important step in establishing a consistent and cohesive visual identity for the organization.

A brand manual should include guidelines for the usage of the logo, including its placement, size, and color variations. It should also include typography guidelines, specifying the primary and secondary fonts to be used in all communications, as well as guidelines for color palettes, imagery, and tone of voice.

It's important to include the brand's mission, vision, and values in the brand manual. These elements will help to ensure that all communications align with the organization's goals and message.

The brand manual should also include examples of how the brand should be applied across various mediums, such as websites, social media, print materials, and merchandise. These examples will serve as a reference for anyone creating content for the organization and will help to ensure consistency in the brand's visual identity.

In addition to visual guidelines, the brand manual should also include guidelines for the use of the brand's name and messaging. This will help to ensure that all communications are consistent in tone and language, and that they align with the organization's mission and values.

It's also a good idea to include contact information for the person or team responsible for managing the brand, as well as instructions for how to request permission to use the brand and guidelines for what constitutes appropriate use.

In conclusion, a brand manual is a vital tool for establishing a consistent and cohesive visual identity for "Terra Rebels." It should include guidelines for the usage of the logo, typography, color palettes, imagery, tone of voice and messaging, as well as examples of how the brand should be applied across various mediums. This will help to ensure consistency and alignment with the organization's mission and values in all communications.

Under you find a direction for visual branding with design elements and use for Terra Rebels:

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By Nitter Design